Typographic History Movements
Responses to Modernism... Typographic Eclecticism “mixes historical and vernacular idioms” (Ellen Lupton, from the book Mixing Messages). Responding to formalized Swiss Modernism designers tapped history, nostalgia, irony, ready-made aesthetics (instruction manuals, generic highway signage and matter of fact vernacular commercial printing and icons) as inspiration and materials for their work.
Designer Charles S. Anderson’s work often includes “line art” and “clip art” llustrations as well as 1930s and 1940s imagery and typography.
Pop Ink, Truck Shop, plate (product design), Charles S. Anderson Design
French Paper, Dur-O-Tone Paper Bag, Charles S. Anderson Design
Biscuitville Poster by Charles S. Anderson Design
For Typographers International, Hatch Show Print, Poster by CSA Design includes
off-register and make-ready sheets aesthetic.
NoZone Magazine Poster by CSA Design
Tibor Kalman also utilized the "Eclectic Typographic" (Ellen Lupton) approach incorporating very clever word-based approach to typography.
An example of Tibor Kalman and M&Co's design work for and collaboration with Restuarant Florent (books by Kalman). One of my favorite places to eat when we lived in NYC — here is the former store front (the restuarant is closed now). For a review of Kalman's book Perverse Optimist by Blauvelt click here. For more work check out this website. [Photo from the Florent homepage]
Lunch, Brunch, Supper. Postcard. 1985. Designers: Tibor Kalman and Alexander Isley, M&Co.
Above images above from an amazing French Typography and Design History site go to:theoriedesigngraphique.org
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